HFI Connect

User Experience for a Better World

Girish Dhulekar
  • Delhi
  • India
Share Twitter

Girish Dhulekar's Friends

  • Sangeeta
  • Rajesh Rana
  • Prameela Jeppu
  • Sachin Saxena
  • Surinder Pal Singh
  • Sujoy Kumar Chowdhury
  • Renata Phillippi
  • Sarit Arora
  • Sanjeev Sharma
  • Rahul Avachat
  • Jyoti Kumar

Girish Dhulekar's Groups

 

Girish Dhulekar's Page

Latest Activity

Girish Dhulekar replied to Julie A Ehlert's discussion Usability Certification and the job market
"That's great.. so coming to the "City of Dreams" as they call it. Nice place actually - if you are coming for the first time, try visit the Marine drive in the evening alongside the Gateway of India monument and the local chat shops…"
Aug 25, 2009
Girish Dhulekar replied to Julie A Ehlert's discussion Usability Certification and the job market
"Hi Roma, Yeah I know the fee is much more in the US, actually one of my friends flew in from US to attend the course & give exam back-to-back since the entire tour expense and fee was much cheaper than the course out there. Although you can give…"
Aug 15, 2009
Eric Schaffer commented on Girish Dhulekar's blog post How is PET different from real world Marketing?
"Oh... and 'Real World Marketing' of course uses methods of influence. In teaching the course senior marcom folks who attend often say they know 30% of the methods included. But there are also a lot of cool things you can do because of the…"
Jun 11, 2009
Eric Schaffer commented on Girish Dhulekar's blog post How is PET different from real world Marketing?
"Oh good grief! PET is HARDLY new!!! The usability field goes back to 1943. The PET field (meaning psychologists formally persuading people for commercial means) goes back to 1920 (see Dr. John Watson). I published on emotional aspects of computers…"
Jun 11, 2009
Girish Dhulekar commented on Girish Dhulekar's blog post How is PET different from real world Marketing?
"I think a few insights on the PET course itself would also help."
Jun 10, 2009
Girish Dhulekar replied to Julie A Ehlert's discussion Usability Certification and the job market
"Hi Julie, I had been getting job mails for graphic designers, usability engineers and UX designer and most of the jobs are in CA - this is in the recession time so I am sure you should be able to find one easily. PS: $750? this is roughly half the…"
Jun 9, 2009
Girish Dhulekar commented on Girish Dhulekar's blog post How is PET different from real world Marketing?
"Thanks Jyoti, I am fine and thankfully after the CUA course things have been different - both at professional and on the perspective level. On the PET thing, although I do understand what Bhavinee is refering to regarding the target audiance but I…"
Jun 9, 2009
Bhavinee Vyas commented on Girish Dhulekar's blog post How is PET different from real world Marketing?
"I think one attendee at a recent PET course conducted in Mumbai put it nicely when talking about the 'single most valuable insight I took away from this course.' He said, "So far, I've been working on my web site to target the…"
Jun 9, 2009
Jyoti Kumar commented on Girish Dhulekar's blog post How is PET different from real world Marketing?
"Hey Girish! Nice to meet you again. How are things at your end? Yes you are correct that PET is not new. What is new is the techniques available for persuading users online. So you know fo zozo but do you also know of 'How to create…"
Jun 8, 2009
Girish Dhulekar posted a blog post

How is PET different from real world Marketing?

Ok, I received the newsletter for the forthcoming PET course today so also felt compelled to start a discussion here. Although I asked about this course while in Bangalore last month but then nothing was concrete. Actually now the situation is different.. why? CAUSE I'VE BEEN THINKING, more so after watching webcast by Dr. Schaffer on PET and the rationale behind this transition from just usability to user experience.Well I already have on a daily basis, numerous discussions or rather…See More
Jun 4, 2009
Girish Dhulekar replied to Sharad's discussion Is Usability all or a part of an execution? Please share your ideas..... in the group India UI designers
"Hi, I have my own definition for usability: usability is one intangible, important & integrated art & science attached to each of the distinct processes involved in the development of any product or system. If you segregate usability form…"
Jun 4, 2009

Profile Information

Company
Fidelity Investments

Girish Dhulekar's Blog

How is PET different from real world Marketing?

Ok, I received the newsletter for the forthcoming PET course today so also felt compelled to start a discussion here. Although I asked about this course while in Bangalore last month but then nothing was concrete. Actually now the situation is different.. why? CAUSE I'VE BEEN THINKING, more so after watching webcast by Dr. Schaffer on PET and the rationale behind this transition from just usability to user experience.



Well I already have on a daily basis, numerous discussions or… Continue

Posted on June 4, 2009 at 2:51pm — 6 Comments

Comment Wall (2 comments)

You need to be a member of HFI Connect to add comments!

Join HFI Connect

At 12:12am on June 7, 2009, Prameela Jeppu said…
Yep, I had already read it. Didn't expect you to write so well..!! So, are you planning to take up the PET course..? I spoke to Archana..and she told me that Eric is taking the 3 day PET course himself.

No...HFI has no jobs for CUA's. They are planning to introduce another advance certification program...!! The job market in Hyderabad is still pretty grim. I was hoping to get a break after completing my certification...but, that is not the case. I haven't got one call since I updated my resume. :(
At 12:09am on June 5, 2009, Prameela Jeppu said…
Thanks Girish. Nice to see you here on HFI connect. How are you guys doing? Say 'hi' to Rajesh for me.
 
 
 

Videos

  • Add Videos
  • View All

© 2012   Created by Diane Chojnowski.

Badges  |  Report an Issue  |  Terms of Service