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User Experience for a Better World

Jeffrey Olson
  • Seminole, FL
  • United States
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Latest Activity

Jeffrey Olson replied to Mike Pifalo's discussion Scrolling banners - a waste of space?
"Hi Mike, These rotating banners work when you have multiple messages that HAVE to be shown and limited space. I can say you will see a drop in conversion per "slide" so if you're going to use them, keep that in mind. The further…"
Jul 12, 2010
Jeffrey Olson replied to Ashley Rovenski's discussion Determining Number of Top Navigation items
"Hi Ashley, I think the answer is real estate. The number of links would be limited only by the horizontal space of the browser window. I wrote a little bit about it in this post on eCommerce UI, but can be applied to any…"
Feb 10, 2010
Jeffrey Olson posted a blog post

5 Fabulous Features: User Interface Design

The User Interface (UI) has been around since the 1960s when Douglas Engelbart and a team of researchers at the Stanford Institute developed the first interface that was mouse-driven, and employed the use of hyperlinks. Over the years the practice of designing and developing methods of navigation grew from basic principles of user-centric and logical interfaces to presenting information in ways that not only encourage interaction, but solicitation of emotions and convincing (persuading) the…See More
Oct 21, 2009
Jeffrey Olson posted a blog post

5 Universal Principles For Successful eCommerce-Sites

When was the last time you called customer support because you were having problems checking out online? Probably never! Cart abandonment rate is at around 60%, and most of it happens before the user even begins the checkout process. Sometimes, convincing your customers to trust you is your biggest challenge.There is no “Consumer Trust for Dummies,” but as eCommerce designers, we need to focus on some fundamentals. The following topics may seem as obvious as walking into a seven-foot Wookie,…See More
Mar 24, 2009
Jeffrey Olson commented on Torey Maerz's blog post What is your favorite User Experience Quote?
"In regards to User Experience - "Just because a website is usable, does not mean customers will use it.""
Mar 24, 2009

Profile Information

Company
HSN.com
Job Title
Sr. Art Director - DotCom

Jeffrey Olson's Blog

5 Fabulous Features: User Interface Design

The User Interface (UI) has been around since the 1960s when Douglas Engelbart and a team of researchers at the Stanford Institute developed the first interface that was mouse-driven, and employed the use of hyperlinks. Over the years the practice of designing and developing methods of navigation grew from basic principles of user-centric and logical interfaces to presenting information in ways that not only encourage interaction, but solicitation of emotions and convincing (persuading) the… Continue

Posted on October 21, 2009 at 10:41am

5 Universal Principles For Successful eCommerce-Sites

When was the last time you called customer support because you were having problems checking out online? Probably never! Cart abandonment rate is at around 60%, and most of it happens before the user even begins the checkout process. Sometimes, convincing your customers to trust you is your biggest challenge.



There is no “Consumer Trust for Dummies,” but as eCommerce designers, we need to focus on some fundamentals. The following topics may seem as obvious as walking into a… Continue

Posted on March 24, 2009 at 8:07pm

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