Now that PET has been tamed and is ready to be harnessed, the question of petting the PET artistically and carefully to an optimum arousal takes the center stage. We now know why to persuade and how to persuade, but do we still know when to persuade and how much to persuade ?
It almost reflects the classical question of science vs. art. We know the science of persuasion and now we have to develop the art of applying it. Ethics of persuasion is one issue and no doubt a major one, but here I… Continue
Posted on January 30, 2009 at 6:17am