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May 2013 Blog Posts (7)

Crafting Fun User Experiences: A Method to Facilitate Flow

In this white paper, Owen Schaffer, Lead Usability Analyst at HFI, gives practical advice about techniques and tools that will keep your users engaged and coming back. Using examples from his research on online games and e-commerce sites, Owen shows how gamification methods can be universally applied to B2B and B2C systems to increase satisfaction and efficiency.       …

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Added by Human Factors International on May 31, 2013 at 11:30am — No Comments

UX Futurists Conference 2013: Chapter 1 - 'The Future is Mobile'

The Institute of Customer Experience (ICE) hosted its first conference - UXFC 2013 Chapter 1 - 'The Future is Mobile' at 'The Trident Hotel' in Chennai on the 15th of February. This platform was used to connect and discuss the infinite possibilities mobile phones have to offer. ICE hosted 'Mobile Life' an internationally recognized research centre in the area…

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Added by Apala Lahiri Chavan on May 22, 2013 at 5:00pm — 2 Comments

Anthropology, By design

I’ve got this flask that often draws a lot of flak.

It’s just a double-walled stainless steel flask, which I love because it keeps water ice-cold just about all day long. And in a place as hot for most of the year as Pondicherry, for a person like me who needs cold water to quench thirst, this…

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Added by Deepa Reddy on May 19, 2013 at 5:00am — 2 Comments

Getting Others Excited About Wireframes



Hopefully we all know the benefits of wireframing? Time saving, finding possible usability issues early, preventing rework and saving precious development dollars. I’m going to take it a bit further and talk about going a little deeper into a wireframe detail-wise to get “buy-in” on an excitement level based on aesthetics.…

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Added by Jeffrey Olson on May 13, 2013 at 11:28am — 1 Comment

CUA of the Month, May 2013 - Jennifer Gracey

Jennifer Gracey, Senior Business Consultant/ Senior Certified Usability Analyst

Sogeti

UX Power in the Heartland

by Jim Garrett

Our Certified Usability Analyst of…

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Added by Human Factors International on May 1, 2013 at 1:00pm — No Comments

Can Do, Will Do, Still Do - Seven Principles of Persuasion, Emotion, and Trust

Persuasion, Emotion and Trust take designing beyond usability to building deeper relationships with customers. They enable brands to understand what triggers customers to respond and make purchase decisions.

India is witnessing an e-commerce boom. Undoubtedly, adapting to several platforms, whether it…

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Added by Saurabh Gupta on May 1, 2013 at 12:30pm — No Comments

The Future of Retail- A deep dive into instore innovations

We’re surely into the online era now but when we talk about the future of retail, we cannot margin out brick and mortar stores altogether! There are multiple reasons for stores beyond the online medium to exist. Various studies and observations indicate this:

-          “Offline is the dominant retail…

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Added by Ankush Samant on May 1, 2013 at 12:00pm — No Comments

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