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July 2009 Blog Posts (3)

Great research

I thought I'd summarize and link to some great research I've found....



There are gender differences in brain activity when people view something the describe as beautiful. For men it is the right hemisphere that is active, but for women both right and left hemispheres light up. For more information, see:

http://dsc.discovery.com/news/2009/02/24/men-women-beauty.html



Humans and… Continue

Added by Susan Weinschenk on July 21, 2009 at 12:30pm — 4 Comments

iPhone UI and Pre UI get intimate, birth new Meizu M8 UI

I came across nice article at,

http://www.boygeniusreport.com/2009/07/04/iphone-ui-and-pre-ui-get-intimate-birth-new-meizu-m8-ui/, for people who works on iPhone app. UI

Added by Sharad on July 8, 2009 at 8:29am — No Comments

ROI of UX for Government

One of the most common things we get asked at HFI, from commercial and government clients alike, is how to measure the ROI for UX activities. We begin many a conversation with new or potential clients by walking them through a discussion of the various different benefits that a UX approach could provide their organization - increased conversion rates, reduction in training costs, improved brand value, etc.



(you can find a nice… Continue

Added by Jeff Horvath on July 1, 2009 at 11:50am — No Comments

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