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User Experience for a Better World

Diane Chojnowski

Susan Weinschenk talks about the brain

Internet marketers are constantly struggling to find out what visitors to their site are consciously thinking about and focusing on, but what about the unconscious behavior of the visitors? According to Dr. Susan Weinschenk of Human Factors International, marketers should spend more time determining the unconscious side since most decision-making is done unconsciously.

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romariot Comment by romariot on September 9, 2010 at 6:27am
great as always :)
Tom Suther Comment by Tom Suther on August 26, 2010 at 4:16pm
Thank you, have already distributed to otehrs. Good ideas and research.
Vishal Vaidya Comment by Vishal Vaidya on April 15, 2010 at 1:39am
Pretty good! I like the Strong ties - Weak ties inference.
Akshay Deshpande Comment by Akshay Deshpande on April 8, 2010 at 1:45am
Fascinating..........

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