HFI Connect

User Experience News, Blogs, and Videos

August 2011 Blog Posts (8)

Whitney Hess' Litmus Test

From Whitney Hess (sorry for the cross-post, I couldn't resist):

You’re not a user experience designer if…

  1. You don’t talk to users. If you design entirely based on intuition without ever gathering intel from a single human being who might at some point in their life come into contact with your business, I’m sorry, but you just aren’t a user experience designer.
  2. You can’t…

Added by Tom Coleman, CUA # 2007-1319 on August 23, 2011 at 9:00pm — 1 Comment

Interview with Apala Lahiri Chavan on Innovation for Emerging Markets

HFI Connect’s Guy Harvey had a chance to catch up with Apala Lahira Chavan, Chief Oracle and Innovator at HFI and ask her about her work.


HFI Connect: Hello Apala. Thank you for taking time to talk with HFI Connect. For our members that don't know you can you tell us a little about yourself and the unique work you do.


Apala Lahiri Chavan: I have a bright and shiny new role in HFI right now, that of Chief Oracle and Innovator and no, that…


Added by Apala Lahiri Chavan on August 23, 2011 at 3:00pm — 1 Comment

Latest HFI course dates for usability and user experience training

Here are the latest dates for our CUA (User Centered Analysis) and CXA (Certified User Experience Analyst) training courses. For information, registration, and full schedules visit http://www.humanfactors.com/training/default.asp .…


Added by Human Factors International on August 20, 2011 at 11:00am — No Comments

Does UX Enterprise Work?

First Example:


Today our office in Mumbai called me in to look at a project plan to create public banking sites for an important client.  During the last 10 years we have done over 20 projects for this client.  And they had asked us to develop their next generation of unauthenticated sites.  The project had…


Added by Eric Schaffer on August 9, 2011 at 5:30pm — 1 Comment

Certified Usability Analyst of the Month - Keith Kmett, Two Rivers Marketing

Even Robots Need Usability

by Sheldon Kreger

Keith Kmett, Two Rivers Marketing


In Des Moines, Iowa, Keith is very close to the headquarters of Human Factors International. This afforded him the opportunity to…


Added by Human Factors International on August 9, 2011 at 1:30pm — No Comments

The Wholeness of User Experience (white paper)

In this white paper I answer questions on HFI's Certified User Analyst  (CX) Program


  • What is user experience?
  • What does it mean to have the CUA and CXA designations?
  • Why does a person have to be a CUA to take the CXA…

Added by Eric Schaffer on August 5, 2011 at 9:30am — No Comments

Verbalizing About Visuals: Targets, Team, and Tag Lines

A reader asks how to conduct user experience design for different types of end-users:

"Usually, visitors to a website might either be a verbal or a visual learner. How do we design websites and GUI products keeping in mind the requirements of verbal and visual learners?"

Answer: There has been quite a bit of research on the "visualizer-verbalizer" question since the mid-1970s. It's mostly from the instructional design field where "individual…


Added by John Sorflaten on August 3, 2011 at 4:46pm — No Comments

White papers on contextual innovation and designing for emerging markets

Here are three white papers I have authored on contextual innovation and designing for emerging markets.

 Feel free to send me a message on HFI Connect if you…


Added by Apala Lahiri Chavan on August 2, 2011 at 3:30pm — No Comments

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